21 July 2010

Thesis: A Museological Approach to Blogging (2007)


Title: Constructing Connections: A Museological Approach to Blogging
Author: Lynn A. Bethke
University: University of Washington
Year: 2007
Pages: 141
Type of document: Master thesis
Link: http://sites.google.com/site/lynnbethke/... (pdf, 1.4 Mb)


Table of Contents:

1.0 Introduction
1.1 Background and History
1.1.1 Blogging Basics and Background
1.1.2 A Condensed and Focused Museum History

2.0 Blogs and Museum Theory
2.1 Education
2.1.1 Theories of Knowledge and Learning
2.1.2 Constructivist Learning
2.1.3 Museums and Constructivist Learning
2.1.4 Other Advantages for Museum Education
2.2 Communication
2.2.1 Approaches to Communication
2.2.2 Mass v. Network Communication
2.2.3 Museums and Networked Communication
2.3 Public Relations
2.3.1 A Selected Overview of Public Relations Theory
2.3.2 Relationship Management
2.3.3 Museums and Public Relations
2.3.4 Blogs as Museum Public Relations Tools
2.4 Blogs as Appropriate for Museums

3.0 Blogs and Museum Practice
3.1 Methodology
3.1.1 Scope of Survey
3.1.2 Survey Methods
3.1.3 Other Analytic Methods
3.2 The Costs and the Benefits of Museum Blogging
3.2.1 Blogging Benefits
3.2.2 The Costs of Museum Blogging
3.3 Museum Blogs: Approaches
3.4 Findings Summary
3.5 Blog Case Studies
3.5.1 BuzzBlog: Creating Community
3.5.2 Dear Miss Griffis: Collections in Conversation
3.5.3 Live from LRMA: Curatorial Blogging
3.5.4 Food Museum Blog: Cooking Up Content
3.6 Museum Blogs in the Twenty-First Century
3.7 And Beyond

Bibliography
Appendix A: Websites Referenced
Appendix B: Survey Responses


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